ASSOCIATION OF PROPERTY MANAGERS OF BARCELONA-LLEIDA
YOUTH REGISTRATION DIGITAL CAMPAIGN
The property managers of Barcelona-Lleida invite various professionals from the fields of law, architecture, engineering, and others to register and join a profession that is still not widely known, with no unemployment, no gender gap, and many opportunities for generational renewal and acquisition of established portfolios.
The Association of Property Managers commissioned us to design a digital campaign that we launched on Facebook, Instagram, and LinkedIn Ads, aimed at future registered property managers.
The result of the campaign, apart from attracting new members, has led to an exponential increase in social media impact.
The digital campaigns we develop are based on a thorough definition of the digital funnel and a strategic approach to reaching the target audience through advertisements. These ads lead to a landing page where the campaign is presented and unique benefits for joining the profession are offered.
Our methodology also allows us to measure every step using specific KPIs and redirect the campaign with the help of our traffickers and the necessary retargeting actions.