SANT VIVENÇ DELS HORTS
SANT VICENÇ DELS HORTS IS A MUNICIPALITY IN THE BAIX LLOBREGAT THAT LIES 16.9 KM FROM BARCELONA, FORMING PART OF THE METROPOLITAN AREA OF BARCELONA AND WITH MORE THAN 28,000 INHABITANTS.
CREATION OF A COMPREHENSIVE CITY BRANDING PROGRAMME: BRANDING, CORPORATE IDENTITY, VISUAL SYSTEM, SIGNAGE, COMMUNICATION, ETC.
CHALLENGE: To create a new functional brand for Sant Vicenç dels Horts by respecting its heraldry, in other words, updating and modernising the town’s coat of arms.
SOLUTION: Creation of a brand that respects the town’s heraldic guidelines and simultaneously expresses modernity.
RESULTS: Greater awareness, consistency and identification in all corporate applications.