CREATION OF A COMPREHENSIVE BRANDING PROGRAMME: BRANDING, CORPORATE IDENTITY, VISUAL SYSTEM, OFFLINE AND ONLINE COMMUNICATION… FOR A FINANCIAL ADVICE COMPANY
CHALLENGE: To visualise in a friendly and empathetic manner professional services specialised in tax and fiscal advice, defence of property rights and fiscal and accounting audits, with particular attention to a family business target audience.
SOLUTION: Conceptualisation of a brand that addresses the bond of trust and connection created between Patrimonia Asesores and its clients.
RESULTS: Creation of a brand that addresses a friendly yet specialised image.